photo by Alfred Marroquin

She dominated the screen with her Netflix documentary Tomorrow Was Beautiful, now global superstar and GRAMMY-winning artist Karol G is back where she belongs: at the top of the charts. Her first official single of 2025 “Latina Foreva,” has dropped and it’s everything fans have been waiting for.

This high-powered reggaeton track hits hard with early 2000s-inspired beats, sleek pop energy, and Karol’s signature fearless attitude. Produced by Mazzarri and Misha, “Latina Foreva” blends nostalgic rhythms with a fresh, modern twist – a sound that’s as bold as it is addictive.

From the first beat, Karol G delivers pure charisma. Her vocals glide effortlessly, radiating confidence and pride. It’s not just a song, it’s a full-blown celebration of Latina identity, culture, and strength. And she’s not holding anything back.

The song also features a sneak ad-lib of Alexa Demie!

The official video, directed by Pedro Artola, puts a fresh spin on what it means to bring the heat. Set in the snowy backdrop of Mammoth Lakes, California, Karol and her all-Latino cast – including renowned flamenco guitarist Jose Del Tomate – light up the icy landscape with energy, style, and power. The contrast is striking, and the message is clear: Latinas shine anywhere, anytime.

“Latina Foreva” arrives fresh off the explosive success of Tomorrow Was Beautiful, which shot to #1 in 19 countries including the U.S., Colombia, Mexico, and Spain. And with three 2025 American Music Award nominations (including Favorite Female Latin Artist), Karol G is showing no signs of slowing down.

This new single marks a bold new chapter in her evolution, rooted in where she comes from, but always pushing forward. With “Latina Foreva,” Karol G isn’t just making music, she’s making a statement.

The anthem of the summer is here. The era of Karol G continues.

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